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Every since Borland bought Segue there has been a LOT of marketing material coming from Borland. Thing is, it hasn't been just "Buy our products" material, it's been some good testing and quality assurance info (75%)that leads up to "Buy our products" (25%).
The latest push is with their Lifecycle Quality Management (LQM) process which is one of their 4 processes in their Software Delivery Optimization vision. Read the news release here. In promotion of LQM, Borland is offering a free Webcast entitled: Lifecycle Quality Management; Infusing and Automating Quality at Every Phase
Here's the Webcast info...
Date: Wednesday, November 1st 2006
Time: 11:00 AM PT / 2:00 PM ET; 1 hour
Featured Speakers:
- Brad Johnson, Product Marketing Director of Lifecycle Quality Management solutions for Borland® Software
- Matt Light, Research Director for Gartner Research
- Frank Derfler VP, Market Experts Group - Ziff Davis Media
Register for the Webcast here. |
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